In today’s world, technology develops at such a rapid rate. It can seem that nearly every day, some new piece of technology is developed. Older technology also gets boosts from recent advancements and improvements. You might be surprised to learn that hair styling is also about to experience a bit of a revolution in terms of styling technology. And if you hate the feeling (and damaging effects) of heat styling tools, you’re going to love this. Cryotherapy is a cool new tool for the hair care industry—quite literally! Cryotherapy is actually in use in other industries such as the medical field, but it represents some big benefits for hair care as well. Let’s explore just what cryotherapy, or “cold styling,” is.
Before diving into the details of this exciting new hair styling method, it can be helpful to understand some of the current hairstyling options that are out there. Blow dryers, curling irons, and flat irons are all popular methods of styling hair, and every one of them works by using heat to help you achieve the perfect style. But all that heat can really add up to lots of damage to your hair, unfortunately. If you frequently use heat styling tools like these, your hair can become dried out and brittle over time. This of course leads to breakage and frizzy hair, which are both things we would all like to avoid.
Cryotherapy, or cold styling, has the potential to help reduce the damage that styling can cause. According to Real Simple, there is a big difference between what heat styling and cold styling do to your locks. When you use hot tools, your hair cuticles get bigger because the heat essentially widens them. By contrast, cold styling closes the hair cuticle by compressing it. This may not sound like a big deal, but this method of cold styling actually helps make hair glossy, lessens frizz, and gets rid of that dreaded winter-related static.
New technologies can take time to develop, so cryotherapy for hair hasn’t quite caught on in the United States just yet. It is encouraging to see that new tools are popping up in other countries, though. In New Zealand and Australia for instance, Inverse Hair offers a flat iron that promises myriad benefits “using patented ice core technology.”
Hair Toxx, which is based in Brazil, is another brand that offers hair treatments within select salons. Their salon line combines the benefits and power of cryotherapy technology with some familiar ingredients such as hyaluronic acid.
If you’re not based in New Zealand, Australia or Brazil, don’t despair! Here in the United States, household brand name Conair created the BaByLissPRO CryoCare The Cold Brush. This cold styling brush boasts the reduction of frizz and static along with bringing in that glossy sheen that comes from styling hair with cryotherapy technology. It even takes things further by promising hydration for both natural hair as well as hair extensions.
Conair’s brilliant new brush can be used on hair that’s wet or strands that are completely dry, which makes it a versatile tool to have in your haircare arsenal. It also helps untangle hair thanks to its bristle feature. And, if you’re a traveler or will be looking forward to traveling more in the future, you will appreciate the dual voltage power that can be used globally. The price tag may carry a bit of sticker shock for some, ringing up closer to $200, but that can be expected with newer technology options in any industry. Plus, Conair offers a limited warranty on this product of up to four years.
If you’re someone who loves keeping up with the latest technology, now is your chance to be a trendsetter with your hair care routine. A few products and services are already popping up in other countries. Now, a well-known hair care brand is creating a revolutionary new product for sale in the United States. It likely won’t be very long until other companies start catching on to this promising method of cold styling with cryotherapy. Now is a wonderful time to explore this trend! Your hair will even thank you for choosing a healthier route by opting for cold styling over traditional heat tools.
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