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Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe essentials that flatter the over 50 woman and keep her looking chic – not dowdy or frumpy.

Category Archives: Style

Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe essentials that flatter the over 50 woman and keep her looking chic – not dowdy or frumpy.

Blazers come in all sorts of colors and patterns.
Style

Women’s Blazers: Fashion Over 50 Style

Women's Blazers  - Wear Them Over Everything This Fall In case you don't know, women's blazers are strong in a big kind of way this season. While th... Read More
Discover how to wear leather at 50+.
Style

How to wear leather this year and look modern at 50+

How to Wear Leather and Always be in Style? Leather has long been a fashion trend that comes back almost every fall/winter season. I’m always remin... Read More
Prime Pick Under Armour Eclipse Best Sports Bra
Prime Picks

Prime Pick: The Best Sports Bra

This week, our Prime Pick comes from Stacy, our Director of National Sales. She has been raving about this sports bra forever, so we had to share this... Read More
Style

Fashion Finds: Top 10 Clear Handbags & Totes

With so many venues requiring clear handbags for safety, we figured it was time to dig down, accept the typically tacky accessory as a part of our cur... Read More
Finding your personal style takes trial and error.
Style

Find your personal style at any age with ageless ensembles

We all want to look our best, but it’s important to remember to dress with the intention to please yourself! Ideally, you need to be confident and m... Read More
Featured

Top 5 Labor Day Sales

THE BEST LABOR DAY SALES ON WOMEN'S FASHION, ACCESSORIES, HOME DECOR & MORE: Lots of Labor Day sales happening this holiday weekend! We picked ou... Read More
Prime Pick Amazon Essentials Pants
Prime Picks

Prime Pick: We Are Loving These $25 Linen Pants

What is one item you didn't know you needed to make the seasonal transition without much investment?  If you guessed Amazon Essential's Linen Pants, ... Read More
Scarf Print clothing is very on trend for women over 50 right now.
Style

Scarf Print fashion – A trend women over 50 embrace

Another 80's fashion trend to come around again, scarf prints are showing up in collections for designers of all styles. But this time, the prints are... Read More
cardigans for women
Style

Top 10 Cardigans for Women over 50

Cardigans are the herald of the cooler weather that will be here before you know it. The problem is that by the time you are ready to wear one, all th... Read More
little black dress
Style

The Little Black Dress

Inspired by utilitarian uniforms of maids and shop-girls, Coco Chanel introduced the little black dress in the 1920s, now informally the 'LBD.' At the... Read More
Glasses for Women Over 50
Style

Stylish Glasses for Women Over 50: Step Up Your Eyewear Game

Glasses haven't always been something that we think about, much less rely upon to make a statement. But, if you use stylish glasses for women as a sta... Read More
Classic White Shirt
Fashion

The Power of the Classic White Shirt

In a closet full of season-specific trends, the classic white dress shirt is the great equalizer, the bottom line, the very definition of a wardrobe s... Read More
Mott & Bow Women's Jeans Ad