Marsala – Pantone’s Color of the Year

Every year, Pantone announces its “Color of the Year.” Fashion is driven by color and the importance of Pantone’s selection cannot be understated. It impacts every segment of the market from clothing to technology. So, what is behind their choice? A statement from Leatrice Eiseman Executive Director of the Pantone Color Institute reveals their philosophy:

“Marsala enriches our mind, body, and soul, exuding confidence and stability. Marsala is a subtly seductive shade, one that draws us into its embracing warmth.”

Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness. This hearty, yet stylish tone is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors.

The Versatility of Marsala

• Equally appealing to men and women, Marsala is a stirring and flavorful shade for apparel and accessories, one that encourages color creativity and experimentation
• Flattering against many skin tones, sultry and subtle Marsala is a great go-to color for beauty, providing enormous highlight for the cheek, and a captivating pop of color for nails, shadows lips and hair.
• Dramatic and, at the same time, grounding, the rich and full-bodied red-brown Marsala brings color warmth into home interiors
• An earthy shade with a bit of sophistication, texture is the story in print and packaging. A matte finish highlights Marsala’s organic nature while adding a sheen conveys a completely different message of glamour and luxury.

Whether in a flat or textured material, or with a matte or gloss finish, this highly varietal shade combines dramatically with neutrals, including warmer taupes and grays. Because of its burnished undertones, sultry Marsala is highly compatible with amber, umber and golden yellows, greens in both turquoise and teal, and blues in the more vibrant range.

Marsala in Fashion

Marsala was a hit on the Spring 2015 runways with fashion designers featured in the PANTONE Fashion Color Report Spring 2015; Daniel Silverstain, Hervé Léger by Max Azria and Dennis Basso incorporated the hue into their collections. The impactful, full-bodied qualities of Marsala make for an elegant statement color when the color is used on its own or as a compelling accent when paired with many other colors.

With the ever-growing popularity of floral prints and striping, variations of this hue will undoubtedly carry into men’s and women’s clothing throughout next year. Marsala is also a popular choice for jewelry and fashion accessories including handbags, hats, footwear and the burgeoning market of wearable technology.

This highly varietal shade combines dramatically with neutrals, including warmer taupes and grays. Because of its burnished undertones, sultry Marsala is highly compatible with amber, umber and golden yellows, greens in both turquoise and teal, and blues in the more vibrant range.

Marsala for Beauty

An incredibly versatile color for beauty, Marsala is an appealing and sophisticated shade that’s flattering against many skin tones.

Marsala pairs exquisitely with monochromatic mixes of peachy pinks and sparkles against antiqued gold metallics, offering an assortment of lipstick and blush options.

Marsala illuminates a range of smoky-neutral color combinations, making it a captivating eye shadow color that can be worn from morning until night. Add an overlay of bronze for a dramatic look that suits any eye color, or use Marsala as a go-to finishing touch on nails.

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