Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe essentials that flatter the over 50 woman and keep her looking chic – not dowdy or frumpy.

Category Archives: Style

Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe essentials that flatter the over 50 woman and keep her looking chic – not dowdy or frumpy.

Style

3 Ways to Layer Your Transition into Fall

Wondering what big ideas we'll be seeing for Fall 2014? The Pre-Fall collections communicated that fashion is moving in an easier, more relaxed direct... Read More
Style

Mature Models Gracing The Catwalks

Our British partner recently sent me an article from the CapitolBay publication titled: Why Britain's next top models are over SIXTY. The article goes... Read More
Style

Bring Back the Hat!

Women haven't been wearing hats for every day since the 1920's. Pity, really, since hats are the most noticeable accessory one can wear. They frame th... Read More
Style

Age Appropriate

Can a PRiME woman pull off a trendy look? I'm always battling with my good friend and fashion consultant, Audrey, on what looks appropriate on me (I'... Read More
Style

Nude

The perfect accessory color for summer looks. There’s nothing like a nude shoe to elongate the leg and for even greater impact, match the shade as ... Read More
Style

The Other Big C

Cancer doesn’t just weigh on physical health. It’s an aspect of life that can have someone with even the most unyielding resolve convinced that th... Read More
Style

Pretty in Pink

Pink isn’t just for little girls. As it turns out, it’s a great color for us PRiME women. According to Charla Krupp in her book How Not to Look Ol... Read More
Style

On the Go Fashion

A Go-To Look For EVERY Prime Woman:Crisp White Poplin Blouse Sleek and chic are the words to describe this crisp white poplin blouse by Lafayette... Read More
Style

Here Comes the Sun

With summer just around the corner, it's time get serious about protecting your skin--especially your face. We're not twenty anymore or even close. Mo... Read More
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