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Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe staples that flatter the over 50 woman and keep her ilooking chic – not dowdy or frumpy.

Category Archives: Style

Style and substance. Because our bodies change as we age, our fashion editors report on the latest trends and wardrobe staples that flatter the over 50 woman and keep her ilooking chic – not dowdy or frumpy.

Style

Age Appropriate

Can a PRiME woman pull off a trendy look? I'm always battling with my good friend and fashion consultant, Audrey, on what looks appropriate on me (I'... Read More
Style

Nude

The perfect accessory color for summer looks. There’s nothing like a nude shoe to elongate the leg and for even greater impact, match the shade as ... Read More
Style

The Other Big C

Cancer doesn’t just weigh on physical health. It’s an aspect of life that can have someone with even the most unyielding resolve convinced that th... Read More
Style

Pretty in Pink

Pink isn’t just for little girls. As it turns out, it’s a great color for us PRiME women. According to Charla Krupp in her book How Not to Look Ol... Read More
Style

On the Go Fashion

A Go-To Look For EVERY Prime Woman:Crisp White Poplin Blouse Sleek and chic are the words to describe this crisp white poplin blouse by Lafayette... Read More
Style

Here Comes the Sun

With summer just around the corner, it's time get serious about protecting your skin--especially your face. We're not twenty anymore or even close. Mo... Read More
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