Bobbi Brown

Since 1991, Bobbi Brown Cosmetics has been giving women a reason to both collect and use its cosmetics. Starting out the line with 10 gorgeous shades of lipstick (red, burnt red, blackberry, salmon, beige, raisin, brown, rose, pink, and orange) at Bergdorf Goodman’s in Manhattan, the store sold 10 times the amount of product on the first day than was expected in the entirety of the first month. To this day, Bobbi Brown Cosmetics still uses the “skin first” approach to defining an individual’s beauty. Offering undertone correct shades (think, cool, neutral, or warm) by starting with a base that most flatters each of us, the guesswork of laying the proper makeup foundation is gone. So, once you’ve found the color that suits you best, there’s no need to worry about harsh lines around the jawline (always open your mouth when applying a foundation to avoid it – just a quick tip) or an artificial look with a face that doesn’t match your neck or body.