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Gone Gray? Here Are Your Best Colors to Wear

Best Colors to Wear for Gray Hair -- Portrait of a confident senior businesswoman sitting on a sofa in an office lobby, looking at the camera with a warm and professional smile

Many Prime Women have decided to ditch hair coloring and go “natural.” But many of my clients are confused about which colors to wear once their hair starts turning gray. Should they go for brighter colors? Should they stick to neutrals or lighter shades? The answer is: it depends! There’s gray hair, and then there’s white hair. Then there’s salt-and-pepper hair. And there’s silver hair. You also have to consider that even gray hair can show up in a variety of shades.

Two Simples Rules for Dressing Gray Hair

  1. Go for an exact match between your new hair color and your clothes. You can add some interest to your gray or white neutrals by wearing multiple shades of that color or wearing it in different textiles. That can be an extremely sophisticated look.
  2. Look for colors that bring some brightness to your skin. If the color is right, you will look healthy and your eyes will sparkle. If it isn’t, then the color will pop but you will recede. Or worse, you will look gray, dull or sallow.

>READ: GOING GRAY GRACEFULLY

Hair Colors to Expect When Going Gray

As we age, our hair color turns to the extreme lightest version of its original color. That’s Mother Nature’s gift. It creates a gentle “glow” around our faces that actually de-emphasizes our wrinkles. With jet black hair the change is obvious: it will turn white or salt-and pepper. Those whose hair is darker brown or auburn may see some version of ashy-light gray or even a mix of gray and dark hair, even into our 80s. Soft brown or blonde shades often turn to a silvery-gray. Red hair can fade to copper, then to a rose-y red, and eventually to warm white. And blonde hair often becomes a pale yellow that eventually turns into a silvery white.

The fact is that your original hair color is only one element that determines your ideal color palette. Our skin undertone (predominantly cool or warm coloring) and eye color can play an even more important part. The key is to pay attention to the amount of color contrast you can handle. That means, look for the difference between the color value (the amount of lightness or darkness) of your skin tone, your original hair color, and your eye color. The greater the contrast, or the more depth in your skin color, the more contrast you can handle.

>READ: GIVE YOURSELF A GRAY HAIR MAKEOVER

If Your Original Hair Color Was Black

So, for example, if your hair went from dark black to snow white, you probably fall into the category of women who can still handle extreme color contrast. That means you can wear more saturated colors like vermillion, scarlet, bright green, cobalt blue, and very bright white. My gorgeous friend, Anna, has green eyes and had jet black hair. After her hair turned white, she looks even more spectacular in those bold colors.

Match your whites with your hair. Keep them brighter instead of ivory or grayed-down. A white blouse with a black belt and matching black earrings or necklaces can be stunning on you. You can also add a cardinal red scarf or a lapis blue necklace for brilliant pops of color.

White no-iron tunic from Chico's
Chico’s No-Iron Tunic, $99.50
Vince Camuto Black Belt
Vince Camuto Black Belt, $24.99

Black Silk Geneva Earrings from Tuckernuck for gray hair

Tuckernuck Black Silk Geneva Earrings, final sale $29

Sonoma Goods for Life scarf for gray hair
Sonoma Goods for Life Solid Oblong Scarf, $12.00
Hammacher Schlemmer lapis lazuli pendant
Hammacher Schlemmer Lapis Lazuli Pendant, $149.95

If Your Original Hair Color Was Light Brown

If you originally had somewhat mousy brown or soft blonde hair that is now a gentle silvery gray, keep the level of contrast in your clothing low. You might look fantastic in some of the mauves, lilacs, gray-blues, and deep burgundies that are popular now. You can also likely wear many shades of gray. Pick up a combination of these in a scarf, or match your jewelry with the color of your hair. That means you can go for silver jewelry that isn’t overly reflective. Keep your whites more oyster-colored or look for pinstripes that give that effect. That means slightly grayed instead of bright white. Soft colored pearls or rose gold might also be great options for accessories.

Ann Taylor High Waisted mauve pants
Ann Taylor Belted High Waist Taper Pant, $89.88
Banana Republic Silky Lilac Shirt
Banana Republic Silky Classic Shirt, $35.00
Anthropologie Layered Pearl Necklace
Anthropologie Layered Pearl Necklace, $48
Ribbon Trim Felt Hat
Ribbon Trim Felt Hat, $69.50
Dripping Freshwater Pearl Linear Drop Earrings
Dripping Freshwater Pearl Linear Drop Earrings, $40

If Your Original Hair Color Was Auburn or Medium to Dark Brown

If your hair was auburn or medium-to-dark brown, then it might still have some darker strands along with steel or light-gray hair. Try to match that level of contrast! This means you don’t want to go too softened, too white, or with a saturated color that “pops” too much. Stick with color combinations that create a mid-level contrast. You can pair your darkest neutrals with some of your brighter colors, but not with the very lightest ones near your face.

Varying shades of your neutrals is a very luxe look for you if you combine them in sweaters, pants and an accessory. Or you can add a lovely multi-colored scarf that also maintains a mid-level of color contrast. Try adding in a statement necklace that brings in several of your brightest or deepest shades, which will play beautifully off your hair color. Ivory or warmed whites, rather than pure bright whites, are best.

Peak Scenery Green Multi Plaid Fringe Oversized Scarf
Peak Scenery Green Multi Plaid Fringe Oversized Scarf, $34
Everlane Cocoon Crew
Everlane Cocoon Crew, $118
Never Miss Beige High-Waisted Wide-Leg Pleated Trouser Pants
Never Miss Beige High-Waisted Wide-Leg Pleated Trouser Pants, $58
Precious Stone Necklace
Next Precious Stone Necklace, €25

If Your Original Hair Color Was Blonde

If your hair was naturally blonde and is now more silvery-white, you can still wear fairly bright colors with warmth and playfulness. And you can wear them in combination! Just keep the color values fairly close. This means avoid putting your very brightest colors against your very darkest ones next to your face. That much color contrast can overshadow your skin tone. Pinks, peach or coral tones, cornflower blues, or colorful prints on blouses and scarves can bring some joyful brightness to your face. Consider yourself lucky because silver, gold, and multi-color beaded jewelry will likely work for you too. You can also go for either bright or ivory whites. You have lots of choices!

Everlane Washable French Blue Silk Shirt
Everlane Washable French Blue Silk Shirt, $150
Lila Vintage Gold Multi Strand Necklace in Coral Mix
Lila Vintage Gold Multi Strand Necklace in Coral Mix, $179.97
Coral Pink Lightweight Scarf
Coral Pink Lightweight Scarf, $34
Talbots Hampshire Straight Ankle Pants
Coral Pink Lightweight Scarf, $34

Just don’t be afraid to continue to wear colorful clothes. Don’t let your beauty fade into the background just because you now have a different hair color. If you go for the gray, or white, or silver, wear it boldly as your crown. It tells of a different kind of beauty than you had in your youth. As the meme goes: “I used to be young and beautiful. Now I’m just beautiful.”

>READ: TRANSITIONING YOUR HAIR COLOR: GRACEFULLY GOING GRAY

>READ: YOUR GUIDE TO GOING GRAY

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